How to Read an RV Park's Financials Before Investing

Public domain, via Wikimedia Commons
The two documents that matter most before you wire any money into an RV park are the trailing twelve months profit and loss statement and the current rent roll. Everything else, the marketing deck, the broker's projections, the pretty photos, is secondary. If you can read a P&L and rent roll critically, you can catch most of the problems that sink RV park investments before you're the one holding the bag.
What you need
- Trailing twelve months (T12) P&L, month by month, not just an annual total
- Prior two to three years of P&Ls or tax returns if the seller will share them
- Current rent roll showing site number, tenant type (long-term, monthly, nightly/transient), rate, and move-in date
- A site map or plat showing total sites and how many are full hookup, partial, or tent/overflow
- Utility bills for at least twelve months, especially water, sewer, and electric if the park submeters
- A calculator or spreadsheet, and enough patience to actually add things up instead of trusting the summary page
Step by step
- Reconcile the rent roll to the P&L. Take the rent roll, multiply occupied sites by their stated rates, and see if that number is anywhere close to the reported revenue for that month. Parks with a heavy transient mix will vary more than parks that are mostly long-term monthly tenants, but if the rent roll implies $40,000 a month and the P&L shows $28,000, something is off. Either occupancy is lower than claimed, rates are being discounted, or revenue is being recorded inconsistently.
- Separate revenue by site type. Long-term monthly rent, seasonal rent, and nightly transient rent behave differently and carry different risk. A park that looks fully occupied because of monthly tenants paying $450 a month is a very different asset than one filling the same sites at $45 a night with 60% occupancy. Ask for the breakdown and don't accept a single blended revenue line.
- Check expenses against real-world norms. For most RV parks, total operating expenses (excluding debt service) typically run somewhere in the 35% to 50% of revenue range, depending on how much is submetered, how much labor is on-site, and whether the park does its own maintenance. If a seller's P&L shows expenses at 20% of revenue, that's usually a sign of an owner-operator not paying themselves a market wage, deferred maintenance, or missing expense categories, not an efficient operation.
- Look for what's missing, not just what's there. Common line items that get left off seller-prepared financials: property management or on-site manager pay (even if it's the owner doing it for free), reserves for capital repairs, insurance if it recently renewed at a much higher rate, and property tax if the sale will trigger a reassessment. Add these back in yourself before you trust the net operating income number.
Where this goes wrong
The most common mistake is trusting a broker's pro forma over the actual trailing financials. Pro formas show what the park could earn under ideal conditions: full occupancy, market rents, no vacancy loss. Actual T12 financials show what it has earned. The gap between those two numbers is the buyer's risk to absorb, and too many investors underwrite the pro forma number instead of the real one.
A second common problem is owner labor hidden in the numbers. Many RV parks are run by an owner-operator who lives on site, handles maintenance, and doesn't pay themselves a formal salary. When that owner sells, the new buyer either has to do the same work themselves or hire someone, and that cost often runs $30,000 to $60,000 a year or more depending on the park's size and whether the manager lives on site. If that expense isn't in the historical P&L, the real NOI is lower than advertised, sometimes by 15% to 25%.
Utility costs are another frequent surprise. Parks on well and septic have different cost structures than parks on municipal water and sewer, and parks that don't submeter electric to individual sites can see utility costs balloon if a few long-term tenants run large AC units or space heaters. Pull twelve months of utility bills and check them against the P&L's utility line. If they don't match, ask why.
Seasonality gets missed too. A park in a snowbird or summer-tourism market can show strong months and weak months that swing revenue by 3x or more across the year. An annual P&L total smooths this over. If you only look at the yearly number, you might miss that six months of the year the park barely covers its fixed costs. This matters directly for debt service coverage and cash flow planning, not just for curiosity.
Finally, watch for revenue that's really deposits, prepayments, or seasonal rent collected in advance and then spent down over months with no income. Some parks collect a full season's rent upfront in spring. If that cash shows up as revenue in the month it's received rather than being recognized over the season it covers, monthly P&Ls will look lumpy and misleading. Ask how the seller's bookkeeping recognizes prepaid rent before you build a monthly cash flow model off it.
When to stop and call someone
If the seller can't or won't produce a rent roll that reconciles reasonably well with the P&L, that's a real problem, not a paperwork inconvenience, and it's worth pausing the deal until you get clarity rather than proceeding on faith. Sloppy records at this stage are often a sign of sloppy operations generally.
Bring in a CPA experienced with hospitality or short-term rental businesses before you finalize an offer, especially if the park mixes long-term tenants with nightly rentals, since the tax treatment and reporting requirements differ between the two. A CPA can also help you understand what add-backs are legitimate versus optimistic, and can review whether the seller's tax returns match what's shown on the marketing P&L. If they don't match, that gap needs an explanation, not a shrug.
Get a commercial real estate attorney or your broker to help you understand any existing leases, especially for long-term tenants who might have unusual terms, rent control-style protections in some states, or verbal agreements that were never written down. Financials only tell you what happened. Leases and site agreements tell you what you're legally obligated to going forward, and those two things don't always match.
If you're not confident reading a P&L on your own, or if the numbers don't add up and you can't figure out why, it's worth having someone who underwrites these deals regularly take a second look before you commit capital. That's part of what we cover in more depth at Invest With Zac, walking through real park financials line by line so investors can see what a clean deal looks like versus one that needs more digging.
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